101 Geurilla Marketing Strategies That Really Work [25.4mb]

Guerrilla marketing is an unconventional system of promotions relies on time, energy and imagination rather than a big marketing budget. Typically, guerrilla marketing tactics are unexpected and unconventional; consumers are targeted in unexpected places, which can make the idea that's being marketed memorable, generate buzz, and even spread virally. Its a great audio book that teaches a lot of working Guerrilla marketing tricks that really work.

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